We’ve all seen the text “New York Times Best Seller” and I am here to tell you that this type of accolade is in jeopardy at major, daily newspapers. 

Just this past weekend, the Chicago Tribune terminated their book review section and the LA Times did so last year.  Now, the only name plate newspapers still housing a book review section in their daily are the Washington Post and the New York Times.  This change in traditional media content just means that writers and editors need to become far more innovative with the ways they use book reviews in other mediums.  Perhaps they will start to explore using commonplace social media and network sites to build hype, as these mediums have been said to have a reach rate of over 80%. 

Whatever the next steps will be to overcome the loss of the print dailies book review section, these changes give insight to the greater picture plaguing traditional media and giving good reason for writers and editors to explore more e-methods of publicity.